For chocoholics interested in the history of chocolate, click on this rich chocolate history webpage for a chock load of information.
When we think of chocolate, we tend to associate it with romance and love, but historically it was used as as currency, " food for the gods" in ceremonial practices and to nourish soldiers throughout battle. Even back then, the Spanish knew about the antioxidant power and superfood qualities of chocolate!
In an upcoming post, I'll tell you how Fine&Raw, pays homage to the rich history of chocolate with our classic bon bons and bars.
Showing posts with label Superfood. Show all posts
Showing posts with label Superfood. Show all posts
Tuesday, November 10, 2009
Thursday, October 29, 2009
Fine&Raw: organic raw chocolate during a recession?
As owner of Fine&Raw, I'm often asked how raw chocolate fairs during a recession. Do people still buy hand - crafted chocolates? Or do they choose Hershey's instead?
It really depends on the type of customer. For many people , this isn't the time to indulge - even if they've been coveting $ 200 sneakers , or a gourmet food. But for others, retail therapy is a viable option. This kind of customer wants to do something small for themselves. They want a little lift, and a Fine&Raw chocolate bar or a little box of bon bons does the trick. It's still cheaper than a cruise to the Caribbean.
Healthy eaters stay loyal to their lifestyle practices - even during tough economic times - and that includes raw food and raw chocolate. They weigh the cost of eating raw chocolate, with its absence of sugar, dairy, pesticides and additives, against the cost of eating cheap chocolate, cheap food and not feeling well. People have become much more savvy about the relationship between their health and the quality of their food, and it affects how they shop.
I'll be talking more about raw chocolate and its health benefits as a Superfood in an upcoming post.
Daniel
It really depends on the type of customer. For many people , this isn't the time to indulge - even if they've been coveting $ 200 sneakers , or a gourmet food. But for others, retail therapy is a viable option. This kind of customer wants to do something small for themselves. They want a little lift, and a Fine&Raw chocolate bar or a little box of bon bons does the trick. It's still cheaper than a cruise to the Caribbean.
Healthy eaters stay loyal to their lifestyle practices - even during tough economic times - and that includes raw food and raw chocolate. They weigh the cost of eating raw chocolate, with its absence of sugar, dairy, pesticides and additives, against the cost of eating cheap chocolate, cheap food and not feeling well. People have become much more savvy about the relationship between their health and the quality of their food, and it affects how they shop.
I'll be talking more about raw chocolate and its health benefits as a Superfood in an upcoming post.
Daniel
Subscribe to:
Posts (Atom)
